Hector Ricardo Estrada

9 June 1976

Lead Designer / Creative

Spanish (Native) / English (Professional Working Proficiency)

Travel, Music, Archery, Taekwondo, Dog Walking, Personal Growth.

Bilingual Creative Designer, an expert in branding and photorealistic rendering, with a unique career path combining over 20 years of creative direction experience—including roles as a University Professor and an independent advisor in branding and advertising for businesses — with 3+ years in the U.S. construction industry. 

Specialist in creating powerful visual sales tools (renders and virtual tours) and leveraging AI to enhance design processes. Proven ability to learn trades from the ground up and apply a strategic vision to drive design, marketing, and sales.

Precise Buildings LLC. PA.

• Lead 3D building design with SketchUp; deliver photoreal renders and 3D virtual-tour videos.

• Integrate AI tools for workflow acceleration, multimedia content generation, and market analysis.

• Design graphics, photo, and video marketing collateral for web, social media, and events; oversee SEO.

•  Acquired hands-on expertise in Amish-style construction methods; assisted in site layout and material handling.

Independent Contractor. NJ.

Designed and built residential decks, basements, and kitchens through planning and execution.

VIEWTY CONEXION. Colombia

• Founded and directed a creative agency focused on cultural transformation through innovative advertising campaigns and training.

• Served as the lead creative and content creator for major clients, including the Medellin Mayor’s Office and the Metropolitan Area.

Various Colombian Universities

Held professor roles at prestigious institutions including Universidad de Medellín, Universidad de Antioquia, and Universidad Cooperativa de Colombia.

• Taught courses in Advertising Graphic Design, Corporate Image, Creativity, and Audiovisual Production.

Viewty Conexion.  Colombia.

Designed and delivered proprietary “Knowledge Shows” and “Work Shows”— experiential workshops for businesses on topics like branding, emotional intelligence, and non-verbal communication.